广告设计
副学士学位课程
The program offers a valuable way to capitalize on your talents as you harness your imagination using the tools of today’s media. You will develop a strong sense of concept development, 除了交流, 协作, research, problem-solving and presentation skills. This will open opportunities in graphic design, illustration, and web design. This program prepares you for a successful career where you will apply creative commercial and graphic arts solutions for the promotional needs of the publishing, printing, 或者广告业, with the opportunity to become Adobe certified in Adobe Photoshop, Adobe Illustrator, 和adobeindesign.
完成本课程后, you will have developed a broad knowledge allowing you to be involved in a range of projects such as ads, brochures, 企业形象, packaging, 演讲, 宣传展示, signage, websites, and digital and/or traditional illustrations.
Offered at the following campus(es): Dover
你能做什么
In this program, you will gain the knowledge and skills to prepare you for positions such as:
- 平面设计师
- 广告设计师
- Illustrator
- 网页设计师
- 艺术总监
- 印前技术人员
- Artist
- 桌面出版商
- 平面设计师/生产
- 标志设计
- t恤设计师
- In-house designer for small companies, corporations, publishers, schools, retailers, design firms
- 自主创业
你会学到什么
毕业生能力
The 毕业生能力 listed below identify the major learning goals related to your specific program of study and identify the knowledge and skills you will have when you graduate to be successful in your chosen field.
- Integrate the principles and elements of design into cohesive problem solving techniques for advertising design assignments.
- 创建或评估和选择, illustrative or photographic imagery for use in effectively evoking a response within an ad-design solution's target market.
- Critique design solutions and develop strategies for strengthening their conceptual and technical effectiveness.
- Structure a problem solving strategy for delivery of the client's message to his market, making efficient use of current design, production, 以及输送技术.
- Synthesize components of ad-design solutions into cohesive 演讲 that are technically and conceptually effective.
- Integrate professional, ethical, and legal standards into business practice.
核心课程能力
The 核心课程能力 listed below identify what you will be able to do as a graduate, 不管你的学习计划是什么. You will acquire these core competencies through general education courses and program-specific coursework. You will be expected to use relevant technology to achieve these outcomes:
- Apply clear and effective communication skills.
- Use critical thinking to solve problems.
- 合作实现共同的目标.
- Demonstrate professional and ethical conduct.
- Use information literacy for effective vocational and/or academic research.
- Apply quantitative reasoning and/or scientific inquiry to solve practical problems.
建议的毕业途径
Semester 1
Number | Course Title | Credits |
---|---|---|
SSC 100 | 第一年研讨会 | 1 |
BUS 101 | 商业概论 | 3 |
ENG 101 | 作文我 | 3 |
VSC 109 | Drawing I | 3 |
VSC 115 | 设计入门 | 3 |
VSC 160 | 光栅图形 | 3 |
Semester 2
Number | Course Title | Credits |
---|---|---|
ENG 102 | 作文二世 | 3 |
HIS 131 | 艺术史I | 3 |
Or | ||
HIS 132 | 艺术史II | 3 |
MAT 152 | 定量推理 | 3 |
VSC 161 | 矢量图形 | 3 |
VSC 165 | 摄影我 | 3 |
Semester 3
Number | Course Title | Credits |
---|---|---|
MKT 212 | 市场营销原理 | 3 |
VSC 210 | 布局图形 | 3 |
VSC 262 | Web Graphics | 3 |
VSC 271 | 插图 | 3 |
Elective | 社会科学选修课 | 3 |
Semester 4
Number | Course Title | Credits |
---|---|---|
VSC 278 | 高级布局和插图 | 3 |
MKT 214 | 广告及推广 | 3 |
MKT 217 | 数字营销基础 | 3 |
VSC 251 | 投资研讨会 | 4 |
VSC 272 | 应用实践广告设计 | 3 |
Or | ||
VSC 293 | VSC实习 | 3 |
Or | ||
VSC 294 | VSC合作 | 3 |
通过选修课
选择一(1)门社会科学选修课.
Number | Course Title | Credits |
---|---|---|
POL 111 | 政治科学 | 3 |
PSY 121 | 普通心理学 | 3 |
SOC 111 | Sociology | 3 |
To complete program requirements, you must pass the above courses and earn at least 62 credits. The number of courses and credits required for graduation may be more depending on college readiness and the elective courses offered in your program major (if electives are a part of the program).
VSCAASADD
校友|比尤·考克斯
Patti Bishop
系主任,讲师,
和项目顾问
pbishop2@redis-tool.com
(302) 857-1310
The Adobe Certified Associate (ACA) certifications offer students a foundation for success by validating their digital skills. Certification testing is offered within the curriculum of several courses within the Visual Communication Department. 在考试成功后, the student is instantly able to promote the Adobe badge received and meet the popular demand of validating skills in the Adobe application.
This program is offered at the Dover campus.
This program is offered at the Dover campus.
This program is offered at the Dover campus.